During Apple’s Annual Sales Conference in October1983, Steve Jobs unveiled the famous “1984″ commercial. Tree months later the ad would air during the third quarter of Superbowl XVIII… and the rest is history!
If you want to know the amazing story behind the ad, continure reading. Read More
Steve Jobs likes to think different. During Apple’s Annual Sales Conference in October 1983, the same event where the “1984” ad was first revealed, he presented key Macintosh developers in a funny and original way based on the famous TV show of the time – The Dating Game. Read More
Steve Jobs’ most important and proudest and moment of his career occurred when he introduced the original Macintosh on January 24, 1984.
Steve took a huge gamble with the Macintosh. For years, he alienated Apple’s management, often stealing employees from other projects to bring them to the Mac team. He encouraged internal competition and ridiculed the efforts from the rest of the company.
Now it was time to prove he was right and show the world the Next Big Thing. It was Steve and his team culminating efforts of years of hard work. Read More
During the introduction event of the Apple IIc, Steve Jobs took the opportunity to give a ‘state of the union’ on the Macintosh launch.
At the time, the Apple II was Apple’s bread and butter. It was crucial for Steve Jobs to enticed Apple’s dealers to invest in what Steve calls the industry 3rd milestone – after the Apple II and IBM PC. As far as Steve Jobs was concerned, Macintosh was facing competition from both IBM and the Apple II. That would results in turmoils for Apple and Steve Jobs. Read More
Defining keynote where Steve Jobs introduced one of Apple’s most iconic and beloved product, the iMac. The cute transparant computer took the industry and consumers by storm and can be credited of changing an industry known for it’s boring and ugly designs. It’s also the first product of the “new” Apple era envisioned by Steve Jobs. Read More