iPod Photo & iPod U2 Edition introduction – Apple Special Music Event (2004)

Steve Jobs introduced the iPod photo and mocked the idea of playing video on an iPod a year before shipping the iPod Video.

00:00. Update on Apple (iMac G5, mini store, iTunes, iPod)
10:27. iPod sox introduction
11:41. iPod Photo introduction (4th generation) & demo
22:57. U2 collaboration (Extended U2 TV ad 25:05)
27:46. The Complete U2 unveiling
38:33. ONE MORE THING… U2 iPod introduction
38:20. U2 on stage & live performance (Bono & The Edge)

Date: October 24, 2004
Location: California Theatre, San Jose
Steve was 49 years old.