Short appearance of Steve Jobs in a TV newscast or documentary excerpt about the emergence of Silicon Valley in the early 80′s. Already back then, Steve knew pretty much how the game was played. Read More
Short but inspiring speech by Steve Jobs to students at the Academy of Achievement. Two things sticks out to me:
1. At the beginning, Steve doesn’t shy away trying to met a bright guy in the audience named Erik – probably to recruit him for Apple. Gutsy move, well done.
2. Steve also shows another, darker side of his personality. Near the end, he mentions anticipating to have kids one day and wanting to help them become sane human beings. The thing is, Steve already had a child, Lisa who was 3-4 years old! His reluctance to accept paternity is well documented but it’s still shocking to hear it. Read More
For the launch of the Macintosh, this promo video entitled “Apple Presents a Revolutionary Idea: Macintosh“ was created to evangelize the product to Apple’s staff, dealer channel and sales force.
At the time, the Apple II was Apple’s cash cow and many saw the Macintosh as an expensive toy – even at Apple! There was a lot of education to be done and there’s nothing better to convince than a video. Read More
During Apple’s Annual Sales Conference in October1983, Steve Jobs unveiled the famous “1984″ commercial. Tree months later the ad would air during the third quarter of Superbowl XVIII… and the rest is history!
If you want to know the amazing story behind the ad, continure reading. Read More
Steve Jobs likes to think different. During Apple’s Annual Sales Conference in October 1983, the same event where the “1984” ad was first revealed, he presented key Macintosh developers in a funny and original way based on the famous TV show of the time – The Dating Game. Read More
Steve Jobs’ most important and proudest and moment of his career occurred when he introduced the original Macintosh on January 24, 1984.
Steve took a huge gamble with the Macintosh. For years, he alienated Apple’s management, often stealing employees from other projects to bring them to the Mac team. He encouraged internal competition and ridiculed the efforts from the rest of the company.
Now it was time to prove he was right and show the world the Next Big Thing. It was Steve and his team culminating efforts of years of hard work. Read More