Looking back at Steve Jobs’ tenure at Apple, it’s impossible to separate the role Microsoft and Bill Gates played. The companies helped pioneer the industry and define an era. The two CEOs partnered at various times, competed all the time, and challenged one another in ways that helped shape the landscape of technology.
It’s a complex relationship – which you can witness in this amusing video compilation of Steve Jobs best quotes about Microsoft. Read More
For the launch of the Macintosh, this promo video entitled “Apple Presents a Revolutionary Idea: Macintosh“ was created to evangelize the product to Apple’s staff, dealer channel and sales force.
At the time, the Apple II was Apple’s cash cow and many saw the Macintosh as an expensive toy – even at Apple! There was a lot of education to be done and there’s nothing better to convince than a video. Read More
Steve Jobs likes to think different. During Apple’s Annual Sales Conference in October 1983, the same event where the “1984” ad was first revealed, he presented key Macintosh developers in a funny and original way based on the famous TV show of the time – The Dating Game. Read More
Refreshing presentation from Steve Jobs at WWDC 1997 where Steve shares his strong opinion on technology and where Apple should be headed. Remember, at this point in time, Steve Jobs was still an advisor to Apple which was bleeding money from all sides. It’s also the first time Steve took the stage on his own for Apple – and he took every opportunity to share his personal opinion on the poor state of the company.
His presentation, made in a Q&A format, was held at the end of the four-days WWDC conference on May 16. Although he didn’t unveil any products, he did introduce a new strategy for the company, best summed up by the five words “focus is about saying no”. This would become a recurrent theme for Apple in years to come. Read More